On Loving Color: The NBC Peacock

Continued From: "100 Things About Me #183: A Boy of Color"

"NBC Peacock" (1957) via YouTube

Color television broadcasts eventually transmitted on an irregular basis in America during the 1950s, increasing until full-color production morphed onto all channels, circa 1966-67. NBC positioned itself as the "in living color" network, branded with incessant appearances of an iconic peacock, fanning vibrant tailfeathers at our faces before each program.

While color television may not seem like a huge deal generations later, NBC continues to trot out the trusty rainbow fowl on occasion. It's nice to see the bird getting work, considering parent company RCA has plucked a few dollars from color TV manufacturing since 1954, with, I hope, infinite gratitude to its dandy corporate spokesbottom.

Here's a batch of The NBC Peacock appearance videos, starting with a late '50s incarnation (above), followed by a 1968 surprise from "Rowan and Martin's Laugh-In" and a 2010 salute by the motion picture stars of "Despicable Me."

"The Sneezing NBC Peacock" via YouTube

"'Despicable Me' Peacock" via YouTube

More to come...

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